Black Friday presents the beginning of the Christmas shopping season. American Black Friday takes place on last Friday in November – it is the day following Thanksgiving Day in the United States, but in some European countries it has such success, that you can find discounts few days earlier.
Are you asking: Why the name “Black Friday”? There are two theories about the name. The first is associated with a huge crowd of shoppers and with traffic jams, which are typical for this day. The second one is associated with accounting, when accounting records were kept by hand and red ink indicated a loss, and black a profit. And because this day is for retailers very satisfying and a lot of goods have been sold, there is a lot of black in accounting records.
Black Friday is no longer a domain of bricks-and-mortar stores and it moved naturally into imaginary online shop shelves. People are buying absolutely everything, revenues are increasing over 30% and discounts are achieving 80%.
Eshops Association is preparing a presentation of all eshops of Slovakia and Czech Republic, which will take part in Black Friday shopping day this year.
There are some eshops which took part in 2015: